What Does SEO Mean?

The meaning of SEO (search engine optimization) is the process of making changes to your website design and content in order to help it appear in the search engines. By optimizing your website for the search engines, you can increase your visibility in the organic, or un-paid, search engine results.

By improving SEO, your business is working to make it easier for search engines to understand and index your content. The better your website looks to the search engines, the more likely they will be to recommend your website or post to relevant search engine users when they look for keywords that are relevant to your product or service offering.

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Here are some ways to increase your company’s ranking on the search engine results page:

  • Produce quality content
  • Do your keyword research
  • Make sure your site is mobile friendly

 

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